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In April 2005, Ebro Puleva bought the entire
capital of Panzani, leader in the pasta (dry and fresh), sauce
and semolina sectors in France, with an extensive, complementary
portfolio of brands and products. This is a landmark in the
development of the Ebro Puleva strategy, through which the Group
has entered new sectors with a leadership position, gained a
foothold on the French market and strengthened its position
in Europe, where it is now one of the most representative groups
in the sector.
Based in Lyon (France), Panzani operates primarily on the French
market, although it also has businesses in Belgium, the Czech
Republic and Cameroon. Most of its production is sold under
the Panzani® brand. Its principal sales channel is commercial
distribution, so the company is strongly present among the principal
distributors in France. |
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